FAQ

What is Orbit Red?

Orbit Red are the consumer communication specialists. We are the only combined full-service advertising agency and analysis bureau in the Nordic region. We are also one of the only communication companies in the world that have the processes ensuring consumer data is effectively leveraged.

Where does the name Orbit Red come from?

Blue are passive consumers – red are activated.

Is it a goodbye to ’the agency’?

Yes, we opted to change The Orbit Agency’s name to Orbit Red as we felt it better represented the company’s broader capabilities. Although we have a less colourful logo we are still the same key people.

Is Orbit Red an advertising agency or a digital agency?

Both, as almost all of the projects we undertake result in digital communication of some sort. We work effectively across medias; SoMe, websites, apps, e-shops, newsletters, banner ads and all traditional medias are part of our daily delivery. If you’d like to see our capabilities we’d be happy to provide you with a relevant case study.

If you are looking for a bespoke digital platform or digital product that requires deeper development processes we recommend you contact Mads Brix at INNX – the digital innovation company.

What services does Orbit Red offer?

Communication
We create consumer-centric communication for products, brands & services
Data
We deliver a unique form of actionable consumer data – Message Modelling™ – for marketing departments, advertising agencies and media bureaus.
Innovation
We develop primary strategies for product positioning and consumer acceptance.
&
Create go-to-market strategies for pre-developed & mature projects

How does Orbit Red differ from any other agency?

Orbit Red approaches communication tasks with a completely different mindset, different tools, different data set and a unique process that fuses creativity and data.

How do we differ from a regular analysis bureau?

We believe the weakest point of analysis is in the human interpretation of data.
At Orbit Red we produce and gather data that predicts consumer response.
For us consumer observation is nice to have. Consumer action is a must have.

Are you creatively ranked agency?

Yes, our creative department is one of the most consistently awarded departments in the Nordic region.

Why would you choose Orbit Red?

You would choose Orbit Red if you wanted consumer validated communication.
Or if you wanted to know the potential of a campaign before you invested in it.

What is it like working with Orbit Red?

Fun hopefully. We have meetings and make presentations just like a traditional agency, but from that point on we’re very different. You will only work with seasoned professionals and we place a very high price on transparency and performance.

What is the advantage of Message Modelling?

The data allows Marketeers to evaluate the relative strength or weakness of consumer messages. In macro terms it makes your advertising spend go further. In micro terms it can make a like-for-like banner campaign perform 37% better.

Is Message Modelling Expensive?

No. The cost compared to other types of data is very reasonable.
Of course, the cost of message modelling varies depending on market size. There are some saving ratios depending on market size – World, European or a single country data packages. Please contact us if you’d like to get a more accurate cost estimate.

Do I have to use Message Modelling to work with Orbit Red?

No. In some cases we would not recommend Message Modelling. For instance, if you already know what you want to do or the communication idea has already been consumer validated, there would be no need for more data. Also, for small jobs or specific on-going tasks Message Modelling would not be necessary.

Do I have to use Orbit Red to get Message Modelling?

No. A significant part of our business is white-labelling Message Modelling for marketing departments, advertising agencies, in-house agencies and media bureaus.

Buzzword Bingo?

Buzzwords come and go but validated results speak for themselves. We founded Orbit Red to bring data and creativity together, that’s disruption! Opps another buzzword.

Is your CVR number still the same?

Yes. CVR No. 36 49 97 45

Where can I find you?

Right in the heart of Copenhagen at Niels Hemmingsensgade 1,1. floor, 1153 Copenhagen K
More about parking etc. at the bottom of your webpage.

0 min. from the city centre
3 min. from Illum’s parking
5 min. from Jeudan’s parking
6 min. from Magasin’s parking

 

Orbit Red is situated right amongst the consumers, the shops and the brands, constantly reminding us of the competition we and our clients are facing. If you come by car and you’re an optimist you could find a parking spot right around the corner. If you are a realist, you will always find a spot in one of the parking houses nearby. If you come and go by taxi, Højbro Plads is the place to be.


Orbit Red ApS
Niels Hemmingsens Gade 1, 1. sal
DK-1153 Copenhagen
Tel. +45 20 15 68 08
CVR nr: 36 49 97 45

Find us here


Orbit Red ApS
Niels Hemmingsens Gade 1, 1. sal
DK-1153 Copenhagen
Tel. +45 20 15 68 08
CVR nr: 36 49 97 45

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If you haven’t found what you’re looking for at The Orbit Agency website, we have provided a list of agency types and competences that may help you in your ongoing search.

Type of Agency

Integrated advertising agency
Media Neutral advertising agency
Cross media advertising agency
Hybrid advertising agency
Independent advertising agency
Advertising agency
Web agency
Search agency
Media agency
Advertising agency
Event agency
Design agency
Online agency
Seo agency
Digital agency
Storytelling agency
Video agency
Online marketing agency Communication agency
PR agency
Online advertising agency Marketing agency
Graphic agency
Branding agency
ROI agency
CRM agency
Dialog agency
Usability agency
SEM agency
SEO agency
Affiliate marketing agency
3D agency
Animation agency
Production agency
Final art agency
Social media agency
Media agencies
Mobile marketing agency
Web agencies

 

Copenhagen

Integrated advertising agencies
Web agency copenhagen
Advertising agency copenhagen
Advertising agency copenhagen
Advertising agency in copenhagen
Medie agency copenhagen
Advertising agencies copenhagen
Advertising agencies in copenhagen

 

Competences

Advertising agency video
Online video agency
Web TV advertising agency
Advertising agency online marketing
Advertising agency dm
Advertising agency email marketing
Lead generating agency
E-commerce web agency
Advertising agency storytelling
Creative advertising agency
Advertising agency concept development
Advertising agency campaigns
Advertising agency strategy
Advertising agency branding
Banner web agency
User test web agency
Illustrations advertising agency
Target group analyses agency
Web agency webshop
Web agency html
Web agency blog
Web agency cms
Web agency web development
Media planning agency
Agency media buy
Advertising agency international marketing
Web agency css
Flash development
Web agency ash
TV advertising agency
3d web agency
Pr advertising agency
Adwords agency
Sponsorship advertising agency
Advertising agency events
Viral agency
Advertising agency viral
Mobile apps agency
Web agency apps
Advertising agency visual identity
Design agency visual identity
Social media agency

 

Buzz Words

Actional analytics Advertainment
Big data
Clickbait
Contextual marketing
Disruptor / disruption
Freemium
Gamification
Growth hacking
Hyperlocal
Influencer marketing
Omni channel
Real-time engagement
Repurposing content
Storyscaping
SoLoMo
UGC (user generated content)
Viral marketing

 

Branches

Advertising agency travel industry
Advertising agency pension
Advertising agency telecommunication
Advertising agency fmcg
Advertising agency sport
Advertising agency insurance
Advertising agency drinks
Advertising agency medical
Advertising agency fashion
Advertising agency jewellery
Advertising agency retail
Advertising agency real estate
Advertising agency energy
Advertising agency pharmaceutical
Advertising agency business-to-government

 

International & Effectiveness Awards

Cannes Lions
D&AD
Epica award
New York Festivals International Advertising Awards
LIA Awards
Creative Circle Awards




Copenhagen photos by Julie Krebs von Halling